Brand:
Schell S
Countries:
United States
Size:
355ml
Year:
1979
Material:
hell ON TAP BOCK BEER BREWED AND CANNED BY AUGUST SCHELL BREWING CO., NEW ULM, MINN. CONTENTS 12 FL. OZ. Sehell's 979 BOĆK BEER THE ORIGIN OF BOOK BEER There is a small town in Germany called EINBECK. It is on the ILM RIVER about forty n HAMBURG. Here, in 1340 the EINBECK BREWERY was established and had soon acquired the r of brewing the finest beer in Germany, In fact 1540 the brewery was destroyed by,a fire, and brewing industry Following this, BREWERY. The brewers met in the town of Einbeck each spring and compared the beers they, had brewed. during the winter months. Although today we judge the fineness of beer on quality alone, they measured theirs primarily on the texture of the beverage.: A festive spirit prevailed, as brightly clad couples gayly danced around the tables at-which the drinkers wére šeated, Amidst the-celebrating; a bock entered upon, the grounds unnoticed and knocked: grie of the drinkers off his feet. That is how the bock became associated with BOCK BEER. emetamousthroughout all Europe. However in the Tairty Years Wor-put an end to- the town! effort to breW as fine a beer as had the EINBECK duoo pinoM
hell ON TAP BOCK BEER BREWED AND CANNED BY AUGUST SCHELL BREWING CO., NEW ULM, MINN. CONTENTS 12 FL. OZ. Sehell's 979 BOĆK BEER THE ORIGIN OF BOOK BEER There is a small town in Germany called EINBECK. It is on the ILM RIVER about forty n HAMBURG. Here, in 1340 the EINBECK BREWERY was established and had soon acquired the r of brewing the finest beer in Germany, In fact 1540 the brewery was destroyed by,a fire, and brewing industry Following this, BREWERY. The brewers met in the town of Einbeck each spring and compared the beers they, had brewed. during the winter months. Although today we judge the fineness of beer on quality alone, they measured theirs primarily on the texture of the beverage.: A festive spirit prevailed, as brightly clad couples gayly danced around the tables at-which the drinkers wére šeated, Amidst the-celebrating; a bock entered upon, the grounds unnoticed and knocked: grie of the drinkers off his feet. That is how the bock became associated with BOCK BEER. emetamousthroughout all Europe. However in the Tairty Years Wor-put an end to- the town! effort to breW as fine a beer as had the EINBECK duoo pinoM